Lycra needed a fashionable, engaging way to showcase their new fabric range at trade shows
✔ Designed an 8-style capsule collection for trade show presentation based on fabric selection and client brief
✔ Managed production of both physical and digital samples
✔ Developed interactive 3D models to enhance audience engagement
✔ Integrated QR codes for easy access to digital garments
✔ Delivered a hybrid experience that blended fashion, tech, and storytelling
