Lycra needed a fashionable, engaging way to showcase their new fabric range at trade shows
Lycra
needed
a
fashionable,
engaging
way
to
showcase
their
new
fabric
range
at
trade
shows
✔ Designed an 8-style capsule collection for trade show presentation based on fabric selection and client brief
✔ Managed production of both physical and digital samples
✔ Developed interactive 3D models to enhance audience engagement
✔ Integrated QR codes for easy access to digital garments
✔ Delivered a hybrid experience that blended fashion, tech, and storytelling
Collaborating with the production team to bring designs to life
Collaborating
with
the
production
team
to
bring
designs
to
life
